Andy

February 21, 2014

Erika Hall: Demystifying the Concept of Design – The Accelerators – WSJ

Erika Hall: "The first and perhaps only inviolable rule of design is that everything flows from the goal. Design without a goal isn't even art. It's just nonsensical self-indulgence."

Erika Hall: Demystifying the Concept of Design – The Accelerators – WSJ

Erika Hall- co-founder of Mule Design Studio: The first and perhaps only inviolable rule of design is that everything flows from the goal. Design without a goal isn't even art. It's just nonsensical self-indulgence. If you don't have a clear goal- you can't design because you will lack a rubric agai…