Tag: marketing
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Why New Coke Failed
It wasn’t a conspiracy: “The reason why coke changed it is a simple one, Pepsi happened. Whilst Pepsi had existed for practically the entirety of Cokes history they were never a large threat to the dominance of Coke after WWII. However this changed in the mid 70s with Pepsi running two well known ad campaigns. […]
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The Music Industry, Post-Payola
Secrets from the music industry: “[A]ny citizen could walk into an airport and buy plane tickets with cash. A common ruse was to have the A&R guy ( Artist and Repertoire) use company cash, buy tickets and give them to Local PDs at radio stations. These tickets were as good as cash but not a […]
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Starbucks's Protein Box Has Less Protein Than Their Other Bistro Boxes
It’s true.
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How Big Music Labels Fake Indie Cred
“When I can’t figure out who the label really is I upload it to YouTube, then wait for one of the big 3 labels to claim their content.”
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As Middle-Class Collapses, Brands Chase Richer Customers
It’s Neiman Marcus or Walmart or GTFO.
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Why The Cat is The New Monopoly Game Piece
“Everything is by morons, for morons, and fuck you if you don’t like it, I got mine.”