Warning: Use of undefined constant gad_content_tag_filter_replace - assumed 'gad_content_tag_filter_replace' (this will throw an Error in a future version of PHP) in /nfs/c02/h04/mnt/20222/domains/andymatic.com/html/wp-content/plugins/web-ninja-google-analytics/webninja_ga.php on line 1813
As men have moved off the battlefield or factory- there's always a need to re-masculinize the 'work that men do.' 'Brogrammer' is an effort to counter the awkward-geek-neuter stereotype by replacing it with frat-boy dickhead pick-up-artist mentality. Gina Trapani outlines how the term is a great way to avoid asshole employers.
Gina Trapani says the technology companies that promote a culture of frat house fun will lose out in attracting the smartest people.