Andy

March 2, 2012

Foursquare's Inflection Point: People Using The App- But Not Checking In

"People are using [Foursquare]- but they're not checking in-" he told me. "I asked myself: did we break something? But in fact- it's because people are using Foursquare to look for where their friends are- to find things- and as a recommendation service. It's almost like it doesn't occur to them to check in."

Foursquare's Inflection Point: People Using The App- But Not Checking In

When Dennis Crowley- the CEO of Foursquare- visited the Mobile World Congress in Barcelona last year- he told me he spent a lot of time explaining Foursquare to the operators and vendors that are the main visitors at this event. This year- he said the stack of business cards he was handed was "li…