Gotta get Back to School out of the way so we can shovel Halloween and then Thanksgiving and then Christmas. http://adage.com/article/news/july-i-back-school-ads/242979/ (found via Gawker)
Back-to-School Ad Campaigns Start Jarringly Early as Marketers Seek Tight Budgets
Walmart and Apple are already promoting school-related products- while others- including tween brand Justice- are touting steep discounts.
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