Andy

July 8, 2013

Back-to-School Ad Campaigns Start Jarringly Early as Marketers Seek Tight Budgets

Gotta get Back to School out of the way so we can shovel Halloween and then Thanksgiving and then Christmas. http://adage.com/article/news/july-i-back-school-ads/242979/ (found via Gawker)

Back-to-School Ad Campaigns Start Jarringly Early as Marketers Seek Tight Budgets

Walmart and Apple are already promoting school-related products- while others- including tween brand Justice- are touting steep discounts.