'"Consumers want what they want-" said Xiomara Wiley- senior vice president for marketing and sales at Universal Studios Hollywood- which charges $80 for a no-frills ticket and $149 for one that allows for limited line-skipping.'
At Universal Park- a V.I.P. Pass to Help Lift Revenue
Universal and other parks including Six Flags are offering special perks and access for those willing to pay.
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